So many energy drinks, so little bladder control. For most health conscious people out there, the biggest problem with the plethora of Gator, Power, Sobe, and other prefixed aides and waters is that we all want to believe that they’re doing a bit of good to our addled bodies. If you’re going to reach for a bottle of vitamin infused H20, shouldn’t you be able to quantify the goodness? The team at Activate Drinks realized that for the average one-a-day pill consumer, you need to be able to see the proof in the neon colored liquid. As you turn the cap of the bottle, a packet of essential vitamins and minerals is released into the drink — the thought being that you store your vitamins in a cool, dry place, why shouldn’t the same logic be applied to your vitamin drink? The flavor options come in low-calorie concoctions such as: Vitamin, Antioxidant, and Immunity. We’re sure there are scientists that could tell us all about the effectiveness of this technique, but honestly, after this weekend, we’re just looking for something to make our kidneys usable again.

Tags: Drinks (63), Innovation (85), Trends (806)
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05.09.2008
Speartalks: Chris Rubino
VEIL Solar Shades
ROJO TV Online
The Center of Something
MonaVie: Binary Gucci Juice
Mimobot Contest Winner, Timothy Nakayama

05.08.2008
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05.07.2008
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Walking Bike
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Postable Jewelry
Vivo Barefoot

05.06.2008
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Paper GPS
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Daily Dose of Imagery
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05.02.2008
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05.01.2008
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04.30.2008
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Seymour Powell
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04.29.2008
PUMA Glow Rider
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04.28.2008
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