Brazilian design studio BrainBox Design Estrategico just won a bronze in the 5th Annual Festival of the Creation Club of Paraná for their fun brand identity package. Using recycled materials from a specialized paper company called Hörlle, the business cards are sturdy and beckon a DIY feel. The company’s cute but effective icon is an open head container of pencils to emphasize BrainBox’s belief that despite our technological age, the best ideas still start — you guessed it — the old-school way. Refreshingly true.

Photo from Aletp.com